Skills Support for the Workforce

Business empowers workforce through training and upskilling

Goodfish is an injection moulding and tool making company based in Cannock. The company was interested in accessing training through Skills Support for the Workforce in order to empower their employees and prepare them for further growth.

Skills Support for the Workforce (SSW) is a programme developed to upskill employees within small and medium-sized enterprises (SMEs). SSW provides recognised accredited qualifications and bespoke training courses to enhance employees’ skills, increase the competitiveness of businesses and boost local economies. Serco delivers the programme through a network of expert training providers on behalf of Stoke-on-Trent and Staffordshire Local Enterprise Partnership (LEP). It is co-financed by the European Social Fund and the Education and Skills Funding Agency.

Working with PTP Training, one of Serco’s chosen training providers, Goodfish identified the need to upskill staff in IT, management and leadership, and customer service. They enrolled 20 of their team on over a dozen different courses including an ILM Management Course, Customer Service, Microsoft Word and PowerPoint.

Polly Kendrick – Operations Director at Goodfish said:

“I’ve heard lots of positive comments from staff members who have completed the training. They feel it has made them more confident in their jobs and improved their performance. Some staff have already taken on additional responsibilities and one participant has been promoted to Quality Manager.

“We found the risk assessment training particularly beneficial and as a result of this training we have had discussions about how to improve our own forms and staff are now more proactive about risk assessment and identifying potential hazards.

“I would recommend other businesses to see if they can access fully funded training through Skills Support for the Workforce to empower and upskill their workforce.”

To find out about accessing fully funded training for your business through the Skills Support for the Workforce programme, businesses can contact us


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